Great content dies without distribution.

What content distribution actually means.

Production makes the asset. Distribution decides who sees it. Most brands post once on their main account and call it done, capturing a fraction of the reach the content could earn. Distribution treats every piece of content as raw material: it gets cut into platform-native clips, published across a network of pages, pushed by clippers paid per verified view, and the winners get re-cut and fed back through the network until the algorithm carries them on its own.

What it costs, honestly.

Managed campaigns run from $1,990/mo to $9,900+/mo depending on scale, with clipper spend billed at cost: $1–3 per 1,000 verified views. As the page network compounds, the blended effective CPM typically falls under $1, against $6–14 on paid social. Our best case, a $4K campaign that reached 200M+ views, worked out to roughly $0.02 per 1,000. Full breakdowns: content distribution pricing, what a clipping campaign costs, and clipping vs paid ads CPM math.

Common questions.

What is content distribution?

Content distribution is everything that happens after content is made: cutting it into platform-native formats, publishing it across accounts and pages, and routing winners to bigger audiences. Most brands over-invest in production and under-invest in distribution, which is why good content dies with a few hundred views.

What does a content distribution company do?

A content distribution company operates the machine: clipping long-form into short-form, running networks of owned pages, managing pay-per-view clipper campaigns, and reporting reach weekly. Media First runs all three as one engine.

What does content distribution cost?

Managed campaigns run from $1,990 to $9,900+ per month, with clipper spend billed at cost ($1-3 per 1,000 verified views). That typically lands well under a $1 effective CPM as the network compounds, versus $6-14 CPMs on paid social.

How is owned distribution different from paid ads?

Paid ads rent attention at auction and reach stops when spend stops. Owned distribution builds assets: pages that keep growing and clips that keep circulating, so the effective cost per view falls over time instead of rising.

How fast does it work?

Pages post within the first week and the first breakout clips typically land inside 30 days. Every Media First plan carries the same guarantee: 5M+ extra views in the first 90 days, or you don't pay.